Types of music videos

When researching to music videos there is a wide range of styles and commonly these can be divided into three categories:

The first type of music video is narrative  which tells the story along with the video to help create a bigger impact on the audience and so they can develop a better understanding of what the song is about. An example of this is the Taylor Swift song 'Love Story' which follows the love story, as indicated by the name, of the artist and a young man. This style appeals to the audience because they get to follow the story line therefore developing a better understanding of the song.

The second type of music video is concept which is an obscure and abstract style that unlike narrative does not follow a particular story. An example of this the music video 'Do I Wanna Know?' by Arctic Monkeys which uses computer technology to create the image displayed.This type of music video appeals to the audience because it something therefore making it intriguing.




The final type of music video is performance which is when an artist or band film them playing there music with some performing to there audience or my example just performs to the camera and the video is called 'Addicted to Love' By Robert Palmer. This final type of music video appeals to the audience because the artist is the main focus for the video therefore fans will want to watch it.